The partnership between Berco and Astrak will focus on making available Berco's extensive range of premium quality undercarriage components available to machine operators and customers of all sizes throughout the UK. Astrak's Berco stock program supported by Berco's own Express stock program in Italy will ensure far greater availability of the Berco brand in the UK market which has been world leading for more than 90 years.
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"Berco looks for alliances and partnerships that reflect shared goals and offer maximum market penetration", said Andrea Schiavon, Berco's Aftermarket Sales Manager.
"In line with our ambitions of growing our aftermarket business, we focussed on Astrak as a forward looking, service driven company that have established themselves as the UK's leading supplier of undercarriage parts in recent years. We look forward to a long lasting mutually beneficial relationship with the Astrak team providing our products at market leading service levels."
Edward Paterson, Sales Director at Astrak Group, added: "We are very pleased with the newly formed partnership between Astrak UK and Berco, as our companies share a common focus towards providing customer centric solutions.
"Berco's products are recognised as the highest quality in the market place and they perfectly complement our current undercarriage product line-up. Partnering with Berco will allow us to offer a complete undercarriage solution to our rapidly expanding customer base."
www.berco.com
www.astrakgroup.co.uk
